Why design matters in financial services
Financial services have been around for hundreds of years, but they haven’t
really changed all that much. The banking industry, both in terms of design or
function, has remained relatively static. Hey, it’s understandable when your
roots run deep in tradition.
That’s the thing. We’re not a bank—by design. And it’s not just a play on words
that we decided sounds nice; we’re actually consciously using design and
psychology to make it fun to be financially responsible. (Because let’s be real,
“fin