Louis CK takes on the middle men (a.k.a. The best $5 you've ever spent)
If you haven’t heard of Louis CK, you NEED to check him out. He’s hilarious (as you can check in the clip at the bottom of this article). But more importantly, this week he released one of his shows, Live at the Beacon Theater, for only $5. Instead of having a big production company set up, film and distribute his show, he decided to do it himself, all on his own, and then make it completely accessible – to everyone. This experiment, to cut out the middle man, has been a resounding success. CK posted an update on the download site, and here’s a little snippet: “The show went on sale at noon on Saturday, December 10th. 12 hours later, we had over 50,000 purchases and had earned $250,000, breaking even on the cost of production and website. As of Today, we’ve sold over 110,000 copies for a total of over $500,000. Minus some money for PayPal charges etc, I have a profit around $200,000 (after taxes $75.58). This is less than I would have been paid by a large company to simply perform the show and let them sell it